Tekst is looking for a Marketing Manager. At Tekst, our mission is to shape the industry standard of processing and classifying human communication using AI technologies, providing a unique user experience. In this role, you will act as the driving force behind our brand and demand generation strategies, ensuring that our message reaches the right audience effectively and efficiently.
This role is highly collaborative and multi-faceted; you will work closely with sales to inform go-to-market strategies, analyze marketing data to drive campaign improvements, and collaborate with Tekst’s Product and Engineering teams to align marketing initiatives with product capabilities and developments.
What you’ll be doing
- Develop and implement strategies with a focus on Account Based Marketing, Content Creation, Social Media, and Event Management.
- Analyzing market trends and marketing performance data to optimize strategies and increase lead generation and conversion rates.
- Collaborating with cross-functional teams to ensure a unified brand message and to facilitate the successful launch of new products or features.
- Creating and executing campaigns that effectively communicate our value proposition to target audiences and drive customer acquisition.
- Managing marketing budgets and resources to maximize ROI and achieve marketing goals.
What skills and experience do you need?
- Minimum 3 years of experience in marketing management, preferably in a tech or SaaS environment.
- Strong strategic thinking and creative problem-solving skills.
- Excellent communication skills, capable of crafting and articulating a clear, persuasive narrative across different channels.
- Robust analytical skills, with a proven ability to use data to inform marketing decisions and improve strategies.
- Experience with CRM and marketing automation tools.
- Ability to manage multiple projects simultaneously and work effectively under tight deadlines.
